this month’s theme is “All Wrapped Up”
As I was hurrying to post my late Birchbox reviews, I received December’s in the mail.
I am not a huge fan of Birchbox, which I’ve mentioned before. Their samples are very small- and they tend to repeat their brands.
The Coastal Scents eye shadow sample was incredibly small- thank goodness it has great pigmentation!
If you only have $10 per month to spend on a subscription service, I recommend Ipsy over Birchbox any day.
That being said, I’ll keep my subscription a bit longer. I cancelled Birchbox Man this month, because it was a waste of $20 a month.
it seems to me that Birchbox spends all their money on packaging and shafts you on content
this eyeshadow was smaller than I expected
pigmentation was surprisingly good
I am super late reviewing my subscription boxes… this was November’s Birchbox.
These reviews are going to be super brief. I am not really enjoying my Birchbox subscriptions and have already cancelled Birchbox Man.
I think Ipsy is a much better subscription service- you get more ‘bang for your buck’.
Inside, I received a hairspray, some hair masque, a face cream, a stinky body wash, and eye brow mascara.
The hairspray had a huge scratch down the front- but I liked it.
The superskin moisturizer was just okay.
The brow mascara was the best item in the box.
Nice gash in the hairspray, Birchbox.
Photo of my brows using some of the brow mascara.
While buying an Armani foundation at Sephora will set you back $62, and a Tom Ford fragrance another $140, the beauty retailer is now offering up its goods for a tantalizingly low price — $10 a month. Yep, Sephora is getting into the subscription box business.
The service, called “Play! by Sephora” — which, with its name and red, black and white branding, is somewhat reminiscent of Comme des Garçons Play — launches in limited distribution this September before rolling out nationwide in 2016. The deal is this: five “deluxe-size” prestige products a month curated around a theme like essentials or dewy skin, delivered to customers’ doors, often with bonus sample-size items and Spotify playlists. Which, sure.
At $10 for five products a month, Sephora has positioned itself right up against Birchbox, which offers the same. (Glossybox, another competitor, is priced at $21 a month.) But while Birchbox has risen to preeminence in the beauty subscription space in a mere five years, picking up $71.9 million in funding as it dove into brick-and-mortar and launched a men’s version, Sephora has the immediate advantage of, well, being Sephora. With 1,900 locations globally and a robust rewards program for its loyal customers, the retailer shouldn’t have too much trouble getting traction on this program.
This isn’t to say Sephora’s going to put Birchbox or any of the other startups in this space out of business, necessarily. At $10 a month for each subscription, beauty junkies very well might go for more than one.